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$12 million in ‘Oom-pah’
Oktoberfest study finds big-spending visitors give big boost to economy
Oktoberfest packs a polka punch.
Core Research of San Antonio conducted a study on the economic impact of the 2023 event and found that it drew 26,166 in attendance and estimated spending activity of $12.5 million.
All that economic activity generated tax revenue to the State of Texas and Gillespie County totaling $311,000.
Oktoberfest, which began in 1981 with a gathering of locals and a few cases of beer at Marktplatz, has gro...